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Ethos, Pathos, Logos: Three Words To Make You More Persuasive And A Better...
Who would have thought that the Greek philospher Aristotle could help you be a better business person? Well, if you want to be more persuasive, and by extension better at sales, marketing and...
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Just Remember: Hope Is What You Are Selling
Just Remember: Hope Is What You Are Selling If you would like to improve the results of your sales and marketing, just remember that hope is what you are selling. There is very little certainty in...
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How To Sell More With Cognitive Dissonance
How To Sell More With Cognitive Dissonance Even though the vast majority of people will tell you that they “don’t like to sell,” when pressed, they’ll still admit to you that they’d like to know how to...
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Selling Tip #1 – You Had Me At Pathos
Selling Tip #1 – You Had Me At Pathos Today’s selling tip is the first in a series, which should help get you, your sales team, and your company on track to closing more sales. This tip was prompted...
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How To Sell Better If You’re Not A Salesperson
How To Sell Better If You’re Not A Salesperson Most everyone in business would like to know how to sell better. If you don’t perceive yourself as a salesperson, but you still need to sell, it’s that...
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